Roadtrippers, the world’s #1 road trip planning platform that redefines local, regional, and cross-country travel, has released several data points surrounding the effects of the COVID-19 pandemic on road-based trip planning activity. The volume of trips planned on Roadtrippers.com the week of April 27 was up 107% over the last week of March which was the pandemic-related low-point for trip-planning activity.
“Before closures started, we were seeing February trip planning intent that was up nearly 30% year-over-year, and we were pretty optimistic for 2020,” said Steven Hileman, Vice-President of Marketing & Communications for Togo Group. Trip planning activity then cratered to a low point at the end of March, a 76% decline from March of 2019.
The volume of trips planned in April recovered to 65% of 2019 activity by the end of the month. “April intent showed significant gains over the low-point in March, but when we overlaid our Togo RV persona and segmented the activity to RV owners specifically, the volume of trips planned by RVers has already bounced back close to pre-pandemic levels,” added Hileman. “Retired and college-age road trip planners also appeared to be far less affected by pandemic concerns, with those groups only seeing about a 20 to 25% decrease in activity.”
Roadtrippers, which became part of road-based travel and outdoor tourism technology platform Togo Group in 2018, has helped travelers plan more than 26 million trips covering more than 8 billion miles, and has helped lay the groundwork for Togo Group’s new Togo RV app.
“We believe there’s a strong desire among RVers to get back out on the road, but it’s important that they do it safely, patiently, and with good information,” Hileman continued. “Many are using this sheltering time frame to plan their trips and begin navigating a patchwork of state-by-state restrictions. RVing feels like a natural reaction to the changes happening around us, and seeing the RV trip planning activity on Roadtrippers.com begin to rebound is a sign of good things ahead for the industry, Roadtrippers, and our up-and-coming Togo RV brand.”
Travelers seeking inspiration for their next adventure can check out Roadtrippers Magazine or Extraordinary Places for curated stories and destinations hand-picked by hundreds of travel journalists. To start planning your next road trip, discover the Trip Planner and subscribe to Roadtrippers at Roadtrippers.com.
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ABOUT ROADTRIPPERS
Roadtrippers is the world’s #1 road trip planning tool, with more than 25 million trips planned to-date covering more than 16.9 billion miles. Founded in 2011, Roadtrippers offers users the unique ability to collaborate with friends when planning routes, sync across map apps for seamless navigation, identify and save destinations, and more. Since joining Togo Group in 2018, the platform is redefining local, regional and cross-country travel.
ABOUT TOGO GROUP
Togo Group is creating the leading technology platform for road-based travel and outdoor tourism. For consumers, Togo Group brings together products and services that empower travelers to more easily own, rent, and maintain recreational vehicles as well as more easily discover, book and navigate road trips. Togo Group operates globally with offices in Chicago, Cincinnati, and Auckland. Learn more about Togo Group and its Roadtrippers and Togo RV products at togogroup.io.
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